Lady Gaga is launching her makeup brand on Amazon: Wednesday Wake-Up Call


July 10, 2019 10:00 am

Just briefly:
Oops:
Disney is recalling a plush toy based on a “Toy Story 4” character “because it has ‘googly’ plastic eyes that could detach and possibly choke young children,” The Hollywood Reporter writes. The character is Forky, a spork-turned-handmade toy.

Punishment: In the U.K., regulators are pushing for a $124 million penalty for Marriott International Inc. after its reservation databases were hacked, Bloomberg News reports. Marriott can dispute the fine. 

Something to watch: European privacy regulators are starting to scrutinize real-time bidding, or the instantaneous auctions that decide which online ads appear to which users, The Wall Street Journal reports. 

Wins: “Laundry Service has won creative agency-of-record duties for BodyArmor, a fast-growing sports drink brand that has been mounting a challenge to PepsiCo’s Gatorade,” E.J. Schultz writes in Ad Age. And Travelocity “has chosen Havas and Proof Advertising as its media and creative agencies of record, respectively, following two separate reviews,” Lindsay Rittenhouse reports

Podcast of the day: Dan Sanborn, a longtime executive at Diageo, talks about his new job running Wheelhouse Labs, a branded content shop linked to comedian Jimmy Kimmel; listen to his conversation with Ad Age’s E.J. Schultz here.

Ad of the day: The last time you probably saw actor Michael Kelly, he was playing cold, scheming chief of staff Doug Stamper on “House of Cards.” Now he’s in an ad for Supercuts. And it totally works. Read more from Ad Age’s Ann-Christine Diaz, and watch it here

Droga5 founder David Droga will be the keynote speaker at Ad Age’s tenth annual Small Agency Conference, to be held in New Orleans on July 30-31. More details about the conference are here

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This post was written by Keywords