How to Build Backlinks in Less Than 1 Hour

How to Build Backlinks in Less Than 1 Hour

I have a question for you… How do you build links? If I had to bet, chances are you spend little to no time on link building. Why? Because it’s hard. But why should link building be hard? Most parts of SEO are much simpler and cost-effective. For example, if you want to write content…... Read More

New Features Roundup: Valentine’s Day Edition

New Features Roundup: Valentine’s Day Edition

 It’s no secret that it’s become harder, more expensive, and more challenging to build and grow a business in recent years. At Crazy Egg, we by Cecilia Haynes Crazy Egg February 2, 2018: I shared this post on LinkedIn:I’d started a new job, lucked into the opportunity to advise two founders and companies by Suneet... Read More

Cognitive Marketing: 5 Psychological Tricks to Boost Your Marketing ROI

Cognitive Marketing: 5 Psychological Tricks to Boost Your Marketing ROI

As marketers, we should understand the decision-making process of all consumers. As the economy grows and the choice of products increases exponentially, it’s more important now than ever to know why the customer chose brand A instead of a very similar brand B. Was it calculated? Was it random? Was it pricing, location, the color... Read More

Kochava launches deterministic attribution for mobile web

Kochava launches deterministic attribution for mobile web

Measurement firm Kochava is out Friday with a method of deterministic attribution for mobile web advertising. Essentially, GM Grant Cohen said in an interview, Kochava can now link its mobile web cookies with its mobile app device IDs, to definitively track a given user’s action in an ad inside a mobile browser that leads to... Read More

3 Easy Ways You Can Speed Up a Video

3 Easy Ways You Can Speed Up a Video

Transitions are arguably the most important element of any piece of creative work. Whether it’s an article or video, engaging someone throughout its entirety requires you to elegantly weave your individual ideas and thoughts together into a cohesive narrative. Otherwise, if you abruptly hop from one point to another, you’ll throw your audience off and... Read More

Apple buys U.K.-based digital marketing startup DataTiger

Apple buys U.K.-based digital marketing startup DataTiger

At an Apple store in London in 2016 Credit: Luke MacGregor/Bloomberg Apple Inc. acquired startup DataTiger in a move that could boost the company’s digital marketing and make it more relevant to customers. The U.K.-based startup says its technology can “optimize the marketing journeys” of customers by using data to more accurately send materials to... Read More

The 10 Top Social Media Tools Brands are Using to Succeed in 2019

The 10 Top Social Media Tools Brands are Using to Succeed in 2019

Marketers are faced with an ever-growing list of responsibilities. From social media marketing to customer experience and advertising, it can be a challenge to stay on top of everything. Luckily for us, there are a plethora of great social media tools on the market to help you succeed in your role and stay productive. Tools... Read More