How x-default can help you bookmark_border

A few recent issues made us realize that the hreflang x-default value is potentially underused by sites that already use hreflang to help search users find the right version of their pages. We want to remind you that it can be a powerful tool and can do more than you (probably) think.

Google Search Snippet With Visual Explore Features

We have seen the Google Explore feature many times, but here is a similar explore feature but as a sub-feature of a single search result snippet. Google is testing showing a scrollable snippet that is more visual and interactive.

Google BARD vs. BING Microsoft vs. ChatGPT Open AI: What’s your vote?

As we navigate our increasingly hectic lives, we always look for ways to streamline our daily tasks and increase efficiency. We are entering the AI chatbot era: the ultimate copilots and digital assistants. With their seamless communication capabilities, these digital companions have transformed how we interact with technology. Using a digital copilot can have a […]

Google: We Do Not Trust Links From Spammy Sites

In the latest Google SEO office hours, Google said that Google does not trust outbound links from a site they think is spammy. Duy Nguyen from the Google Search Quality team said this at the 35-second mark into the video.

Google Early May Search Algorithm Unconfirmed Update Heats Up

Earlier this week, we reported on an unconfirmed Google search ranking update on May 1st and 2nd. Well, throughout the week, things have heated up a lot more, and we are seeing more volatility reported by the tools and more SEO chatter within the community.

May 1st & 2nd Google Search Ranking Algorithm Update – Unconfirmed

Over the past couple of days, I have been seeing signs of a possible Google search ranking algorithm update. It may have started on May 1st, with the chatter within the SEO community growing throughout yesterday, May 2nd. I don’t think this is the residue from the April 2023 reviews update that officially completed on April 25 – but who […]

Site structure: the ultimate guide

Your site needs to have a defined structure because, without it, it’ll just be a random collection of pages and blog posts. Your users need this structure to navigate on your site, to click from one page to another. Google also uses the structure of your site to determine what content is important and what […]