Weekend Google Search Ranking Algorithm Update – Saturday, January 14

Just a couple of days after the December 2022 helpful content update and December 2022 link spam update finished on January 12th, we are now seeing another update, an unconfirmed update that seemed to have hit on Saturday, January 14th. The chatter began about a day before at WebmasterWorld and the tools, most of them, picked it up the day later. Here […]

Sitelinks: What Are They & How Do You Get Them?

There are a lot of dynamics that impact what appears on Google’s search engine results pages (SERPs). In the current way that Google describes search results, SERPs can include text results, visual results, rich elements, exploration features, and more. The larger the space and more real estate you can own in the SERPs, the better your […]

How to Align Your Blog with Your Organic Search Conversion Funnel

Business blogging is an interesting concept. Many businesses have a blog, and yet, in most cases, there isn’t much planning going into how those blogs fit into larger business goals. Someone on the team is just assigned to publish content regularly, and that’s what they do.

Google Knowledge Panel Recent Images Carousel

Google has a “recent images” photo carousel for some knowledge panels. For example, Google had this for a search on the [golden globes] last week, showing photos from the recently taken and published event.

AI content: Is it helpful or spam?

When Google announced the helpful content update, many in the SEO industry expected AI-generated content to get hit hard. I was expecting AI-generated content to get wiped out by this supposedly sweeping update, comparable to 2011’s Panda algorithm update. Yet, no major impact was recorded. Soon after, Google released the October 2022 spam update and that’s when we saw […]