Google and Meta are losing their edge as TikTok, Amazon, Instacart ads grow
For the first time in a decade, ad giants Google and Meta are slowing down, making room for smaller, emerging platforms to take over.
SEO trends for small businesses
For the first time in a decade, ad giants Google and Meta are slowing down, making room for smaller, emerging platforms to take over.
Google tells how long it takes for a site to become eligible to rank again after content quality issues are fixed It Takes Months For Google to Evaluate Site Quality
A shift from keyword research to intent research, plus: search engines taking data from SEOs, PPC spending/budget cuts, and more. In 2020, Frédéric Dubut of Bing told us: “Keyword research are probably going to become slowly obsolete and you’ll need to switch to intent research as a practice.” Barry Schwartz asked Google’s John Mueller about Dubut’s […]
What Is AI For SEO; AI is widely available to everyone. Here’s how you can use AI for SEO and content to increase productivity and improve workflow.
Maintain the integrity and reliability of your website by using multiple date signals to display the correct date in search results.
Businesses with multiple locations in different cities can still reap the benefits of local search. Here’s how. 1. Use Google Business Profile ✓ 2. Get Into Google’s Local Map Pack ✓ 3. Build Your Internal Linking Structure ✓ 4. Build Your NAP Citations ✓ 5. Use Schema Markup ✓ 6. Optimize Your Site For Mobile […]
The tool provides an on-the-spot way to take action on performance changes in your accounts.
France to explore “Google tax” to pay creative work from Reuters reports the French government wants to find a way to tax Google and other companies like them. The President of France, Nicolas Sarkozy, said: For the time being, these companies are taxed in the country in which they are headquartered even though they make
In 2015 John said “Rich snippet themselves don’t give you ranking boosts. So it would’t kind of make sense to demote a site in rankings if they are doing something wrong with rich snippets. So essentially we just turn off the rich snippets until we are sure that we can trust them.”
Hyung-Jin Kim said Coati is not just another black and white animal, like Panda or Penguin, but is what Panda evolved into. Yes, Google’s Panda algorithm update turned into a new update, an updated Panda algorithm, Google internally code-named Coati. I was taken back, you can watch the SMX keynote in playback mode to see my reaction […]