How to analyze Google’s SERPs

Conducting SERP analysis will help you understand what is and isn’t working for a particular keyword. Here are tips and tools to get started. *Search intent*

A Small Gift for Local SEOs and a Big Cheer for Original Images

We know that a picture is worth a thousand words and that Google is betting the house on a visual future, yet I’ve often struggled to find the exact image asset I want to illustrate the story of local businesses and local SEO. So, I decided to create my own asset, and today, I would […]

Google: Mobile-First Indexing Transition Might Be Completed In A Couple Months

Google’s John Mueller said he thinks, and he said he might be wrong, that the final mobile-first indexing batch will be done in the next couple of months. Desktop indexing is not going away, and it will be used for “a tiny number of sites,” John added on Twitter. This process started over six years ago.