Google Search Console Deprecated Structured Data: An SEO Guide

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A 3D visualization of structured data flowing from a network into an AI search engine, illustrating the core concept of structured data SEO for AI search visibility.

Summary: Google is removing reporting for six structured data types from Search Console because they no longer generate rich results. This change is not a penalty, and existing markup can remain on your site without harm. The core impact is on reporting workflows, especially those using the Search Console API and BigQuery bulk exports, which will cease supporting these types by the end of 2025. SEO professionals must audit their schema, update data pipelines to remove dependencies on the deprecated types, and refocus efforts on structured data that supports current rich results and prepares for future AI-driven search engines.

Google Deprecates Structured Data Reporting in Search Console: What SEOs Must Do Before 2026

Has your structured data reporting in Google Search Console suddenly shown a drop? Before sounding the alarm, understand this: Google has intentionally removed reporting for six specific structured data types. This is not a bug or a penalty; it is a deliberate simplification signaling a new direction for search. The change directly affects how you monitor performance, and action is required before critical API and data export deadlines in 2025. This move is less about what is being lost and more about where SEOs need to focus their attention for an AI-powered future.

Understanding the Google Search Console Deprecated Structured Data Changes

The core of this update is a cleanup of reports for schema types that no longer produce distinct rich results in Google Search. This change streamlines Search Console by aligning its reports with what users actually see on the search engine results page (SERP). The primary keyword to focus on is Google Search Console deprecated structured data, as this is the central event impacting SEO workflows.

Effective immediately, Google has ceased generating reports in Search Console for the following six structured data types:

  • Course Info: Details about educational courses.
  • Claim Review: Fact-checking information.
  • Estimated Salary: Salary range information often used in job postings.
  • Learning Video: Educational video markup.
  • Special Announcement: COVID-19 related announcements and other special notices.
  • Vehicle Listing: Used for car and other vehicle sale listings.

This means you will no longer see performance metrics, indexing status, or enhancement reports for these six types. The Rich Results Test and the URL Inspection Tool will also no longer validate or show status for them. The reason is simple: Google stopped showing unique search appearances for these schema types. Continued reporting would provide data on features that do not exist.

It is important to recognize that this is a reporting adjustment, not a content or ranking penalty. Google has confirmed that leaving the now-unsupported markup on your website will not cause any negative SEO impact. Your site will not be demoted or penalized. The markup will simply be ignored for rich result generation purposes.

Why This Is a Strategic Pivot, Not a Penalty

Some in the SEO community might interpret the removal of reporting as a loss of transparency. They may fear that without this data, they have less insight into how Google interprets their website’s structured data. This viewpoint is understandable but misses the larger context of Google’s evolution.

This deprecation is not a punishment for using certain schemas. Instead, it is a strategic pivot. Google is cleaning house to focus resources on structured data that provides proven value in today’s SERPs and prepares its systems for the demands of tomorrow’s AI-driven answer engines. Schema remains a foundational signal for machine understanding. By removing outdated report types, Google encourages webmasters to concentrate on implementing and maintaining structured data that actively enhances visibility.

This update on Google structured data update 2025 is part of a broader trend. Google is simplifying its tools and reports to prioritize clarity and actionability. For SEO professionals, this is a call to audit and refine. The goal is to align your structured data strategy with schema types that Google continues to support with visible SERP enhancements, such as Product, FAQ, HowTo, and Organization markup. Focusing on these high-value types future-proofs your SEO efforts, making your content more legible to both current search algorithms and future generative AI models that will rely on structured information for citations and answers.

Critical Deadlines: Search Console API and BigQuery Export Changes

While the reporting changes in the Search Console interface are immediate, the most critical impact is on automated reporting systems that rely on the API. For agencies and in-house teams using the Search Console API schema changes for large-scale monitoring, there are firm deadlines to address.

Google has provided a clear timeline for the sunsetting of these deprecated schema types in Search Console API and bulk data exports:

  • October 1, 2025: The richResultsType field in the BigQuery bulk data export for Search Console will begin returning NULL for the six deprecated types. Any queries or dashboards built on this field will fail or return incomplete data if not updated.
  • December 2025: The Search Console API will completely stop supporting the six deprecated structured data types. API calls requesting data for these types will result in errors.

These deadlines require proactive intervention. Technical SEOs and developers must review and update their data pipelines. All queries, scripts, and analytics dashboards connected to the Search Console API or BigQuery export must be modified to exclude the six deprecated types. Failure to do so will lead to broken reports, data loss, and inaccurate performance monitoring. Waiting until the deadline is not an option, as data integrity will be compromised months before the final cutoff.

Your Action Plan: Future-Proofing Your Structured Data SEO

Adapting to these changes requires a methodical approach. The focus should be on auditing your current implementation, updating your reporting infrastructure, and refining your overall schema strategy. Following structured data SEO best practices will ensure a smooth transition and strengthen your site’s technical foundation.

Here is a step-by-step plan to navigate the Google schema markup changes:

  1. Conduct a Full Schema Audit:
    • Crawl your website to identify all pages implementing any of the six deprecated structured data types. Screaming Frog, Sitebulb, or other SEO crawlers can automate this process.
    • Document where these schemas are located and the mechanism used to deploy them (e.g., plugins, manual JSON-LD, Google Tag Manager).
    • While removal is not mandatory, decide if keeping the code is necessary. For simplicity and code hygiene, it may be prudent to remove the deprecated JSON-LD scripts during your next development cycle.
  2. Update All Reporting and Monitoring Workflows:
    • Immediately review all custom reports, dashboards (e.g., Looker Studio), and analytics platforms that pull data from the Search Console API.
    • Modify your queries and report filters to exclude Course Info, Claim Review, Estimated Salary, Learning Video, Special Announcement, and Vehicle Listing.
    • If you use the BigQuery bulk data export, update your SQL queries to handle the NULL value for richResultsType that will appear after October 1, 2025.
  3. Prioritize High-Value Schema Types:
    • Shift your focus to implementing and maintaining structured data that continues to generate rich results and provide strong signals to search engines.
    • Key schemas to prioritize include: Organization, LocalBusiness, Product, Review, FAQPage, HowTo, Article, BreadcrumbList, and VideoObject.
    • Ensure your implementation of these schemas is complete, accurate, and free of errors according to Google’s guidelines.
  4. Educate Stakeholders:
    • Communicate these changes to clients, content teams, and management. Explain that the removal of certain reports in Search Console is a platform update from Google, not a result of poor performance.
    • Frame the conversation around the proactive steps being taken to align with Google’s strategic direction and prepare for the future of search.

Conclusion: Adapt Now for a Smarter Search Future

The deprecation of six structured data reports in Google Search Console is not a cause for alarm but a clear directive for action. It underscores a fundamental shift in how Google processes and displays information, moving away from niche rich results toward a more streamlined, AI-ready ecosystem. By leaving the markup on your site, you face no penalty. The real risk lies in failing to update your reporting systems and adapt your strategy.

Your immediate call to action is clear: Audit your website’s structured data now. Remove all dependencies on the deprecated fields within your reporting workflows to prevent data corruption. Most importantly, reinvest your efforts in maintaining and enhancing the high-value schema types that Google continues to support. By adapting to this rich results reporting update, you ensure seamless performance monitoring and position your website for sustained visibility in the evolving landscape of search.