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These findings show why testing and improving your landing page experience and ad relevance scores matter when running paid search campaigns.

There has been some chatter within the local SEO community over the weekend that reviews are going missing from within Google Local Service Ads listings. Some say Google is cleaning up fake reviews or reviews that are against its guidelines, some are saying there is some sort of bug.

ChatGPT’s capacity for humor shows promise, but struggles with originality and scope, posing implications for digital marketers.

When you think about searching online, do you picture the Google search bar, or the TikTok search bar? If it’s the former, you might be behind on the trends. Because while you’re optimizing your content for Google, younger generations are turning to social media to search for information. Almost 40% in fact. But should this […]

Google’s Gary Illyes said in an SEO office hours video that you may want to consider consolidating pages that end up in a host group in the Google search results.

This weekend, Google has begun rolling out the new perspectives feature to searchers.

In 2021, Google’s Gary Illyes said on Twitter that redirect signals consolidate permanently to the new location after one year.

Google’s Gary Illyes confirmed that Google does indeed check to see if an XML sitemap has a change in it before reprocessing the XML sitemap file.

Google’s Gary Illyes said in an SEO office hours video that having multiple navigation menus will have no impact on your SEO performance. That means no positive or negative impact on your SEO performance.

Security researchers publish warning of how hackers can use ChatGPT to recommend installation of malicious code