Introducing INP to Core Web Vitals

In early 2020, Google’s Chrome Team introduced the Core Web Vitals to provide a suite of quality signals for web pages. Today, the Google Chrome team announced an upcoming change in the metrics for the Core Web Vitals to better evaluate the quality of a webpage’s user experience. In this article, we’ll explore this change and what it means […]

Google’s John Mueller Reminds Of Nuance In Nofollow Attributes

Google’s John Mueller reminds of the nuance involved in the use of nofollow link attributes. Google’s John Mueller answered a tweet about the proper use of nofollow for SEO, while agreeing with the tweet, he also pointed out a nuance about the nofollow attribute that was missing. The tweet arose from an infographic that shared […]

Google Tests “Show More” Button On People Also Ask

Google Search is testing adding a “show more” button on the “people also ask” section of its search results. When you click on the button, it will load more results underneath it. Normally, the people also ask does not have this “show more” button.

Google Maps With Addresses In Multiple Languages

Google can show your business address in more than one language within Google Maps and the Google local search results. So if you have a hotel, Google might be able to show the address both in English and the local language, like French in our example below.

2023’s Top 7 Local Search Ranking Factors, Illustrated and Explained

Learning to be the best in town at the top seven elements experts feel impact your rankings in Google’s local packs is a smart strategic foundation. Thanks to Darren Shaw who has been running the Local Search Ranking Factors survey since 2017, we all benefit from this respected annual report in which local SEO professionals get to […]