What is evergreen content and why it’s important for SEO
Here’s why creating evergreen pieces, not just trends-focused or timely ones, is key for a winning content marketing mix.
SEO trends for small businesses
Here’s why creating evergreen pieces, not just trends-focused or timely ones, is key for a winning content marketing mix.
Learn why you should use amazing images, videos, and visuals to help convey ideas and captivate audiences in high-quality online content.
Some “unwritten” rules can trigger your GBP’s suspension and impact your local search visibility. Here are some violations to watch out for.
Google introduces GoogleOther, a new web crawler, to optimize operations, streamline R&D tasks, and reduce strain on Googlebot.
Is it true that ChatGPT, Bard and Dolly 2.0 are trained on text from pirated books?
Helpful content generally offers a good page experience. That’s why today, we’ve added a section on page experience to our guidance on creating helpful content and revised our help page about page experience. We think this all will help site owners consider page experience more holistically as part of the content creation process.
Nine additional U.S. states joined the Justice Department’s antitrust lawsuit against Google over its digital ad technology.
Google’s is rolling out a new “Subscribed Content” report in Search Console for publishers using Reader Revenue Manager.
The Google Search Console page experience report, at least how we know it today, is going away. It will be replaced by a content page that links to Google’s general guidance about page experience.
The new tracking enhancement could lead to more precise measurements and improved optimization. How it works. In the past, web conversions were imported from Google Analytics 4 using a cross-channel last click approach and then assigned in Google Ads based on the chosen attribution model in the user’s Google Ads account. This meant that if the […]