How to Add Social Media to Google My Business (Profile Links)

By following this tutorial, you’ll give Google’s algorithm the accurate information it needs to help speed up the process to add social media icons to your Google My Business Profile for customers to connect with your company on platforms like Facebook, Twitter, LinkedIn, YouTube, Instagram, etc.

The Ultimate Guide to Redirects: URL Redirections Explained

Here’s a list of common reasons for redirections: You move the URL of a webpage (from URL A to URL B) You delete a page You add category tags or parent pages that affect URLs You move your website to a new domain You’re performing maintenance on a webpage You merge two or more duplicate […]

Is Google headed towards a continuous “real-time” algorithm?

The present reality is that Google presses the button and updates its algorithm, which in turn can update site rankings What if we are entering a world where it is less of Google pressing a button and more of the algorithm automatically updating rankings in “real-time”? Advisory Board member and Wix’s Head of SEO Branding, […]

How to effectively optimize content

By using a range of techniques to optimize your content, you can make it easier for both search engines and users to consume your written text Taking the time to plan your content topics and conduct extensive keyword research can make a big impact when it comes to performance You should always write for the […]